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BOSS Bootcamp
1 – Introduction
A. Is Entrepreneurship for You?
Is Entrepreneurship for You?
B. What is BOSS Bootcamp?
C. How BOSS Works
C. The Evolution of a Business
E. What You Will Learn
F. Your Expectations
Your Expectations
G. Meet Your Instructors
Knowing Yourself Assessment
Intro Assessment
2 – Know Yourself
9 Personalities of Entrepreneurs
A. Why are you starting a business?
Why do want to start a business?
B. Your Business Starts With You
C. Your Own Worst Enemy
Obstacles
D. Discover Your Work Style
E. Where Does the Money Go?
F. Bringing Your Vision into Focus
Future Vision
G. Why Should Your Business Exist?
Why Should Your Business Exist?
H. How big will your business be?
I. Will Your Business Be A For-profit or a Non-profit?
Pitch Night Goals
Interview
3 – Start Up Needs
Technology
Technology
Technology Assessment
Facility Assessment
Business Insurance Assessment
Start Up Needs
One-Time Costs
4 – Ongoing Costs
A. Business Insurance
Business Insurance
On-going Costs
5 – Know Your Customer
Operations Assessment
Knowing Your Customer
6 – Your Products/Services
A. Product/Service Benefit
B. The Problem Your Product/Service Solves
C. The Solution Your Product/Service Offers
Inventory
Product/Service Assessment
Your Products/Services
7 – Distribution
A. Sell It Yourself
B. Use a “Middleman”
8 – The Core of Your Business
A. The Business Model Canvas
S.W.O.T. Analysis
The Core of Your Business
9 – Brand Identity
Revenue & Taxation Assessment
Brand Identity
10 – Revenue & Taxation
A. Income Tax
B. Ohio Commercial Activity Tax
C. Employment Taxes
D. Excise Tax
E. Self Employment Tax
F. Pass-through Taxation
G. 14 IRS Audit Red Flags
Revenue
11 – Understanding Cashflow
A. Determine Your Break Even Point
Cashflow
12 – Acquiring Capital
P. Incubators vs. Accelerators
A. Yourself
B. Your 401K
C. Family & Friends
D. Non-bank Loans
E. Asset-based Lending
F. Your Personal FICO Score and Your Business Credit
G. Credit Score
H. The 5 Cs of Credit
I. Credit Bureaus
J. Credit Negotiators
K. Personal Bankruptcy
L. Lines of Credit & Bank Loans
M. Positioning for Investors and/or Banks
N. Crowdfunding
O. Government Funding
Q. Borrower Beware
Human Resources Assessment
Acquiring Capital Assessment
Acquiring Capital
13 – Human Resources
A. Hiring Employees
B. Team Building
C. Employee Overtime
D. Workplace Etiquette
E. Occupational Safety and Health Act (OSHA)
Human Resources
14 – Determining Your Business Structure
A. Not For Profit vs. For Profit
B. Sole Proprieter
C. Partnerships
D. Cooperative
E. Limited Liability Company (LLC)
F. Corporations
G. Corporate Officers
H. Board of Directors
I. Social-Minded Entities
J. Not For Profit
K. Franchising vs Licensing
L. Employer Identification Number
M. Internal Governance
Marketing Assessment
Your Business Structure
15 – Marketing & Message
A. Your Marketing Message
Your Marketing Message
B. The Elevator Pitch
The Elevator Pitch
C. Marketing Mix – The 4 P’s of Marketing
Marketing Mix
16 – Marketing Plan
A. Create a Following
B. Word of Mouth
C. Email & Lists
D. Create an Online Presence
E. Social Media
F. Search Engine Advertising
G. Traditional Advertising Strategies
H. SEO/Search Engine Optimization
I. Giveaways
J. Be Professional
K. Networking
Marketing Strategies
17 – Obtaining & Keeping Customers
Obtaining and Keeping Customers Assessment
Obtaining and Keeping Customers
18 – Licenses & Legal Considerations
A. Contract Basics
Legal Assessment
Licenses and other Legal Considerations
19 – Intellectual Property
20 – Best Practices
Accounting Assessment
Goals and Planning Assessment
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Excelsior Institute of Business and Finance
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2 – Know Yourself

  1. BOSS Bootcamp
  2. 2 – Know Yourself

In this section, we’ll explore obstacles you might face, as well as how to deal with them.  It’s important to identify obstacles at the start so they won’t catch you off guard further down the road.

Complete the quizzes before moving on.

Click here for the PDF, if you want to keep it for yourself.

Lesson Content
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9 Personalities of Entrepreneurs
A. Why are you starting a business?
Why do want to start a business?
B. Your Business Starts With You
C. Your Own Worst Enemy
Obstacles
D. Discover Your Work Style
E. Where Does the Money Go?
F. Bringing Your Vision into Focus
Future Vision
G. Why Should Your Business Exist?
Why Should Your Business Exist?
H. How big will your business be?
I. Will Your Business Be A For-profit or a Non-profit?
Pitch Night Goals
Interview
Previous Quiz
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Excelsior Institute of Business and Finance