C. The Solution Your Product/Service Offers

If you’ve correctly identified the problem, your business should offer a solution that’s more effective, less expensive, or just better than what your competitors offer.  Your solution to the problem is your product or service.

ASK YOURSELF:

  • Why is my solution better than what is out there?

  • What gives me the edge over my competitors?

Complete the assignment on the “Your Products/services” Lesson page to move on.